For the first time ever, a best practices CRM book for executives.
Salesforce.com Secrets of Success starts where the
Dummies Guide leaves off, helping you understand how to:
Achieve higher end-customer satisfaction and dramatic sales productivity gains
Overcome "people, product, and process" pitfalls
Select which tools, add-ons, features, and extensions are right for your implementation
Implement results-focused best practices for sales, marketing, customer service, finance, legal, and IT
Use the Cloud and mobile strategies to transform your profitability.
Click here for the full descriptive flyer (suitable for framing).
The Table of Contents and the Index are available under those links.
You can get the book from Amazon.com in hard copy or Kindle format.
You can get it in PDF with some extra goodies from Safari/InformIT.
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